The Evolution of the Madness Catalogue: Oui Oui Si Si Ja Ja Da Da

A Fresh Take or Just Another Reissue? (Part Two)

Madness Reissue Campaign 2025: “Oui Oui Si Si Ja Ja Da Da” Next in Line

The 2025 Madness digital reissue campaign continues in full swing, delighting fans old and new with remastered editions of their iconic albums. Next up in the series is “Oui Oui Si Si Ja Ja Da Da,” arriving on all major streaming platforms March 26th. Originally released in 2012, the album saw Madness in top form, fusing their signature ska-pop style with sharp storytelling and fresh sonic textures.

Ahead of the full album drop, the digital single “Never Knew Your Name” is already available to stream, showcasing the band’s melodic flair and nostalgic lyricism. Also live on platforms is “Death of a Rude Boy,” which has been issued early, giving fans an early taste of the path of the campaign and the band’s darker, dub-influenced edge.

This reissue series offers more than just a revisit—it’s a celebration of Madness’s ever-evolving sound and enduring influence. With more digital drops to come, 2025 is shaping up to be a treat for the Madness faithful.

Singles That Defined the Era

• “Never Knew Your Name” – A beautifully melancholic single that became a fan favorite, full of romantic nostalgia and cinematic charm.
• “Death of a Rude Boy” – A darker, dub-tinged anthem exploring identity and change, released ahead of the album as a bold artistic statement.
• “My Girl 2” – A cheeky follow-up to their 1979 hit, packed with knowing humor and irresistible hooks.
• “How Can I Tell You” and “Misery” – Songs that showcase Madness’s gift for catchy tunes with deeper emotional undercurrents.

These singles captured everything that made 2012 a golden moment for Madness—mature songwriting, fearless experimentation, and a connection with fans both old and new.

A Landmark Year: 2012

Madness were everywhere in 2012. From performing on the roof of Buckingham Palace for the Queen’s Diamond Jubilee to lighting up the closing ceremony of the London Olympics, the band cemented their place in British pop history. That same year, Oui Oui Si Si Ja Ja Da Da dropped with a now-iconic TV campaign and a memorable appearance by Suggs and Mike on Later… with Jools Holland, explaining the story behind the album cover.

This new reissue isn’t just a trip down memory lane—it’s a celebration of a band still at the top of their game, even after decades in the spotlight.

Available Now

The remastered album is live on all major streaming platforms, featuring the original 2012 tracklist in all its glory. Already available to stream:

• “Never Knew Your Name”
• “Death of a Rude Boy”

Catch Suggs and Mike for a special Record Store Day signing at Rough Trade Denmark Street, April 12th at 1PM. Come say hello, grab your favorite vinyl, and celebrate the legacy of Madness in person.